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The new Coupé from Mercedes-Benz wins the “Golden Steering Wheel 2010″ award

More than a quarter of a million readers and a top-class jury comprising 40 automotive experts and prominent figures have voted the new Mercedes-Benz CLS the best new product in the executive and luxury class segment.
As a result, “Bild am Sonntag”, “Auto Bild” and 26 associated European publications have awarded the new four-door coupé model the “Golden Steering Wheel” – one of the most important automotive awards in Europe. This coveted award was officially presented to Dr. Dieter Zetsche, Chairman of Daimler AG and CEO of Mercedes-Benz Cars, in Berlin yesterday evening.
Ten new products in the executive and luxury class were put to the extensive reader vote for the “Golden Steering Wheel”, which was announced …

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CLS Shooting Brake will be built in the Mercedes-Benz Plant Sindelfingen

The CLS Shooting Brake will go into serial production: As of 2012, the sporty four-door Coupé with sloping tail end based on the CLS will roll-off the assembly line in the Mercedes-Benz Plant Sindelfingen.
Dr. Dieter Zetsche, Chairman of the Board Daimler AG and H ead of Mercedes-Benz Cars: “In 2004, Mercedes-Benz established a new vehicle segment with the four-door Coupé CLS and created a design icon. 170,000 customers around the globe show how enthusiastic this car has been received by the market. The decision to build the CLS Shooting Brake underscores the leading role of Mercedes-Benz in regards of innovative passenger car concepts and design – and
that is exactly what the customers expect from us.”
Sindelfingen, …

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Innovative glass roof for the new SLK

MAGIC SKY CONTROL: wellness atmosphere at the touch of a button
Mercedes-Benz is enhancing the vario-roof of the SLK with innovative technology boasting entirely new features. As a result, a totally unique glass roof will be celebrating its world premiere in the new SLK next year: at the touch of a button it can be made either transparent or darkened. In transparent mode it will offer an open-air experience during cold weather, while in darkened mode it will afford a haven of shade and prevent the
interior from heating up in direct sunlight.
Mercedes-Benz will be the first automotive manufacturer to offer the new glass roof – called the panoramic vario-roof with MAGIC SKY CONTROL – as an
optional …

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Daimler AG starts second “ride sharing 2.0″ pilot project in Germany

Three weeks after the start of the car2gether pilot project in Ulm Daimler AG is announcing the second pilot project of the new mobility concept: on 8 October 2010 car2gether will be launched in the Aachen region.
car2gether is a web-based ride sharing community arranging incoming offers and requests for lifts. Rides can be arranged via smartphones on the way or from a PC at home – almost in real time.
“As a university and science city Aachen offers an ideal environment for pioneering new mobility solutions”, says Marcel Philipp, Mayor of the City of Aachen, welcoming the commitment of Daimler AG. “We look forward to working with Daimler and hope that car2gether can make a successful …

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Daimler AG starts a further pilot project in Ulm – “ride sharing 2.0″ with car2gether

- Flexible, comfortable and inexpensive ride sharing
- Finding drivers or passengers via smartphone or PC
- Live ticker on website underlines real-time approach
After car2go Daimler AG has now developed a further innovative concept for urban mobility: car2gether starts with a first pilot project in Ulm, that also provides an answer to the question of how flexible and independent mobility can be achieved without car ownership.
The idea for this concept was developed by the Business Innovation division at Daimler AG which identifies business areas with future potential. Business Innovation is presenting a complementary solution for the advancing changes in individual mobility. Futurologists expect that due to the living conditions in cities, an increasing number of people will …

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